We created and managed over 72 unique pieces of content covering over 10 unique video game releases, generating over 11.5M targeted impressions and more than 200K link clicks directly to their website or point of sale. We also brought in over 1,500 new email subscribers that can be re-targeted for months and years to come. We saw substantial growth across all social channels, most notably Instagram - where we drove 4X audience growth and received thousands of comments from Blowfish fans across the globe. On a weekly basis, we reached up to 500k unique users across key markets for Blowfish including North America, Europe and Australia. Of all the content produced, Micro-Videos were the top performing asset - resulting in 2-4X higher social conversion when compared to the standard image or photo.