The Best Digital Marketing Agency in Canada (2025 Update)
Canada's business landscape is more competitive than ever. From startups to established enterprises, brands are searching for the best digital marketing agency in Canada to help them stand out, earn attention, and scale with impact.
Discover why func.media is one of Canada's most trusted digital marketing partners, featured in Forbes, Adweek, Globe and Mail, and more.
Why Digital Marketing Matters in Canada
In 2025, digital marketing is no longer optional. It is the foundation of how Canadian companies connect with the people who matter most. Whether selling to consumers, targeting B2B buyers, or building investor confidence, visibility online often decides who grows and who gets left behind.
Audiences research, compare, and purchase across digital channels before they ever meet a salesperson or walk into a store. For Canadian companies, this means brand credibility is built online first. The brands that win are those that combine creative storytelling with performance-driven campaigns that translate awareness into measurable outcomes.
Challenges Facing Canadian Brands
Canadian companies operate in fragmented markets, spanning regional retailers, global competitors, and customers with rapidly changing expectations. Growth requires agility, yet many in-house teams cannot move quickly enough to keep up with shifting platforms, emerging channels, and evolving buyer journeys.
Equally complex is the need to engage multiple audiences at once. A brand may need to win the trust of enterprise buyers while also appealing to end consumers, each requiring a different approach. Without integrated expertise across creative, strategy, and media, it is easy for campaigns to fall flat or miss key opportunities.
What the Best Digital Marketing Agency Provides
The right digital marketing partner does more than run campaigns. It acts as an extension of your team, bringing insight, execution, and scale under one roof. Agencies that succeed in Canada understand the nuances of the market, from compliance requirements to regional buying behaviors, while also offering the ability to expand seamlessly into the U.S. and global markets.
Results matter. The best agencies tie every initiative to outcomes such as sales growth, lead generation, conversions, or market share. They combine social media, SEO, influencer marketing, PR, paid media, branding, and web development into cohesive strategies. Most importantly, they know what content resonates with customers and have the resources to deliver it consistently at the speed growth demands.
Why func.media Fits
func.media is one of Canada's most trusted digital marketing agencies, partnering with hundreds of brands across industries since 2017. Based in Toronto, the team is known for pairing bold digital strategy with data-driven execution, helping companies execute hyper-relevant campaigns and converting visibility into results.
The agency has been recognized by leading outlets, including Forbes, Adweek, and The Globe and Mail for its leadership in digital marketing. From go-to-market support to elevating an existing brand or product, func.media delivers success across B2B and B2C categories alike. The agency offers a full suite of services including digital strategy, content creation, social media management, paid media, influencers, PR, SEO, and web, all delivered with the flexibility modern brands need.
A few success stories from func.media include:
- Illumi: Drove $21M in sales with a 5.87x ROAS for Canada’s largest multimedia show through a fully integrated digital marketing strategy.
- Heartbeat Hot Sauce: Grew social sales by 476 percent (5.3x ROAS) through content, celebrity partnerships, and highly targeted digital ads.
- Crate 61: Increased online sales 11x with a complete digital overhaul spanning rebrand, website, influencer campaigns, and paid media.
- Deliverr: Coined “the linchpin of marketing efforts” through multiple funding rounds to a $2.1B acquisition by Shopify, the largest in the Canadian tech leader’s history.
- Zax's Original: Boosted sales by 30 percent through packaging redesign, branding refresh, and strategic digital campaigns.
- Pond's: Brought the global skincare icon into the Canadian market, driving millions of impressions through social, influencer activations, and coverage in Elle Canada.
- Saffron Road: Generated a 171% revenue increase by optimizing SEO and ensuring online visibility matched in-store presence.
- ada: Delivered over 100,000 weekly organic searches and impressions from B2B stakeholders on LinkedIn for Canada's AI customer service unicorn.
Get in Touch
Discover how func.media helps Canadian companies grow in 2025 and beyond with digital marketing strategies built for visibility, engagement, and measurable results.
Get our latest industry trends & insights into digital marketing.
Success Stories
200,000+ Direct
Downloads
Despite this award-winning, Sydney-based game publisher being half way across the world and 16 hours ahead, we worked our magic with a focus on game purchases and mobile app downloads.
Sipping (and Selling)
the California Dream
Bringing California to life, one pour (and post) at a time through a strategic go-to-market campaign and creative direction that turned this brand’s sunny dream into a thriving, marketable reality.
Sizzling
Social Results
Five Guys' passion for food is second to none, and they never compromise on quality. It's only fitting that their digital presence matches these high standards. Since taking over, our EGC approach has delivered on highly engaging posts that resonate with their loyal fanbase.
Rebrand Boosts
Sales by 30%
One of Canada’s most trusted line of medicine cabinet essentials underwent a 360° branding overhaul to revitalize the brand image. Including a packaging redesign to stand out on retailer shelves, a complete website redesign, and a strategic email & digital marketing campaign.
Sold out
Across Canada
The latest venture by publicly-traded wine & spirits conglomerate Andrew Peller sold out in liquor stores across the country as part of the most successful product launch in company history.
Over 10M+ OOH
Impressions
SYNC Wines’ OOH campaigns were strategically executed around select LCBO locations in key Toronto neighbourhoods to extend digital campaigns and encourage localized purchasing behavior.
SEO Optimization
for 1,000+ Pages
Sunshine Behavioral Health came to us with a challenge: update & optimize over 1,000 web pages fast. Through our strategic approach, we did just that while improving their SEO site-wide.
Trusted by Google
Microsoft, & More
BlueLabel, one of America’s fastest-growing B2B companies, has attracted high-growth startups and industry giants like Google and Microsoft, securing over 350 deals to tackle digital transformation and pressing business challenges.
$1.00 Cost
Per Download
The live tournament everyone is talking about. The pogl app is the latest success story from Live Tech Games positioned to take over the US market with one-of-kind mobile experiences.
10x Increase
in B2B Leads
Building better client-facing workflows for the legal industry. With thousands of leads generated for law firms nationwide, Lawbrokr is well-positioned for Series A fundraising.
GTM App Launch
For Gen Z Shoppers
From the founder of MediaAlpha (NYSE: MAX), Rocket is revolutionizing social shopping for Gen Z with a go-to-market strategy centered around relevancy and social trends in the U.S.
$0 Ad Spend, 5M+
Reached Organically
With over three million 5-star reviews on iOS, Musi has rapidly become one of the top music apps. By leveraging a purely organic social media strategy, Musi reached over 5 million users on social without any paid advertising.
TikTok Sampling
Drives Waitlist Buzz
A TikTok series—centered around honest conversations over a glass of wine with a stranger, anchored a broader growth strategy that included 14 unique events and thousands of eager participants, creating a buzz (pun intended) that resonated both online and offline.
GTM Launch &
Funding Success
An end-to-end launch for the world’s first smart toolbox that’s redefining possibilities for tradespeople. Backed by a full-funnel approach covering strategy, creative, and performance to secure pre-orders and funding.
100,000+ Users
in 3 Months
Building a user base of Walmart product testers nationwide. One of the most impactful (and cost-effective) ways to launch any new app is to have an engaged community ready to hit download.
3.5x Increase of
Social Followers
Owned by publicly-traded wine & spirits conglomerate Andrew Peller, No Boats on Sunday is a nationwide favorite with a loyal social fanbase and a variety of products sold out nationwide.
Swiping Left
on Hunger
Coined “Tinder for Foodies” by Business Insider, the Grublr app lets users swipe left on hunger. After achieving soft launch success in Florida, the product is finding matches for diners nationwide.
Engaging UX for
Gen Z Shoppers
With 91% of Gen Z accessing the web via mobile daily, this snack brand needed a site to match their behavior, and we delivered a mobile-first experience with a little extra sugar and spice.
$2.1B Acquisition
by Shopify
The largest acquisition in Shopify’s history. Building the future of global logistics with an end-to-end platform that unlocks fast and easy fulfillment for millions of merchants around the world.
Emerging Brand
of the Year
An in-house product by func.media, acquired in 2023. What started as a proof of concept quickly evolved into a brand supported by major retailers, golf courses, and celebrities like Adam Sandler.
89% Increase in
New Web Traffic
Backed by South Asia’s largest apparel tech company, Femography by MAS Holdings has solidified its industry leadership through high-impact media placements and major collaborations. With coverage in over 750 media outlets, including Bloomberg and Business Insider, our efforts have resulted in top rankings for desired search terms.
+476% in Social
Sales (5.3x ROAS)
As the official hot sauce of UFC, Heartbeat always packs a punch. From celebrity collabs to features on the hit series Hot Ones, this world-renowned brand is backed by a spicy digital footprint.
11x Increase in
Online Sales
We brought Crate 61 into the digital world through a 360° approach, including rebranding, a new website, influencer campaigns, and more. As a result, Crate 61 has significantly increased its market share, with major retailers like Whole Foods carrying the brand and over 75,000 five-star reviews online.
Another Win for
‘the Great One’
Wayne Gretzky Estates is setting new standards off the ice with its Winery & Distillery. We drove traffic to the estate through relevant social media and content strategies, extending the Great One's legacy into the world of fine wines and spirits.
5.87x ROAS
$21M in Sales
From the founder of Cirque du Soleil, illumi is the world’s largest multimedia show. Millions of lights, millions of visitors, and millions in sales through an industry leading digital strategy.
171% Revenue
Boost via SEO
Optimizing SEO for this popular ready-made meal brand translated retail success into digital growth, driving a 171% revenue boost and ensuring that online presence matches in-store impact.
AI Approach Saves
$50K in GTM Spend
Who said Paris can't be a few clicks away? By leveraging the latest AI technology and an innovative approach to product photography, we created stunning scenes that make you feel like we traveled through the entire south of Europe. Achieving efficiency and cost savings without compromising on the creative outcome.
Building a Premium
Healthcare Brand
Taking a science-driven approach to migraine and concussion prevention and recovery. Iatrogenix is positioned for go-to-market success in the health sector, their strategy emphasizes a premium visual identity that distinguishes them from competitors.
Influencers Boost
Sales Nationwide
Swiss Chalet’s 65th anniversary campaign was a nationwide success, driven by strategic partnerships that leveraged the power of the country’s top digital voices to boost sales and brand status.
44% Increase
in App Installs
The world's biggest poker room needed a big idea to expand its reach. By partnering with celebrities like Daniel Negreanu and the right mix of relevant, click-worthy content, our campaign achieved a 44% increase in app installs.
$1.36M Sale
via Sotheby's
Selling the last Lamborghini Aventador ever made through the world’s first NFT auction paired with a physical sports car in collaboration with Sotheby’s, Steve Aoki, and Krista Kim.
Surpassing
$2.5B in AUM
Evolve has quickly become a Canadian leader in ETFs since 2017, surpassing $2.5 billion in assets under management. Through ongoing TV campaigns and prominent displays in NYC's Times Square, we have driven millions of views, continuously contributing to their growth and success.
Helping Homeowners
Across the U.S
Your home is one of your biggest financial investments and it doesn't come with instructions. Upkept by Consumer Reports has made home maintenance easier for thousands of Americans.
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